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Results: 7

Prioritizing human interaction in an increasingly artificial, technologically driven world

Elke Rubach, LL.M., CLU

Jun 11, 2024

Prioritizing human interaction in an increasingly artificial, technologically driven world

There's endless talk about AI and the advantages (and threats) it brings to the financial services profession, Rubach says. She explains why human interaction will always provide an advantage to advisors who enhance the client experience through technology but remain focused on personal connections. 
Want to be indispensable? Create multigenerational financial plans

Elke Rubach, LLM, CLU

Sep 14, 2023

Want to be indispensable? Create multigenerational financial plans

In-depth, multigenerational financial planning creates a deep bond with clients. MDRT member Elke Rubach discusses how this has worked for her, including some of the challenges she’s faced in working with families.

Elke Rubach, LL.M., CLU

Aug 31, 20203 min

Changes I've made to my marketing due to COVID-19

The pandemic forced Elke Rubach to be more intentional with online outreach, using social media to focus on the message she wanted to send.

Elke Rubach, LL.M., CLU

Aug 31, 20206 min

What keeps me going as an advisor

When things feel like a failure, Elke Rubach remembers how important it is to keep on helping clients reach their goals.

Kathleen R. Benjamin, CFP, CPA; Marc A. Silverman, CFP, ChFC; Elke Rubach, LL.M., CLU; Chris George, CFP, TEP

Jul 22, 202066 min

How MDRT members refine, differentiate and grow

A panel of early-stage, mid-career and longtime MDRT members discuss what it took to get to their current level and what they are doing to stay there. They also talk about the importance of setting goals, tracking activity and being coachable, as well as how they handle hiring and how they balance work with other responsibilities. Learn how they've grown over the years, the failures they've faced, and how MDRT helped them achieve success.
How to read what clients aren’t saying

Alan C. Kifer, CFP, LUTCF; Edward Franklin Marshall, APFS; Elke Rubach, LL.M., CLU

Jan 2, 20246 min

How to read what clients aren’t saying

Understanding body language can transform client relationships.
When a center of influence doesn't reciprocate

Elke Rubach, LL.M., CLU

Nov 1, 20225 min

When a center of influence doesn't reciprocate

Rubach explains why another professional isn’t referring back — and how to fix the problem.